Ireview: Revolutionizing Movie Reviews

Explore and Review Movies Seamlessly

CATE GORY

Smart CineGuide

ROLE

Interaction& UI

DURATION

4 Week

Design a mobile app for Movie Enthusiasts, providing easy access to reviews, ratings, and showtimes, all in one place to help users discover and plan their movie-watching experience effortlessly.

Reviews app

Movie Curation

App Design

Prologue

iReview is an application that allows you to see reviews and locations of all movies categorized by topic. Our application help you to make movie-watching decisions and plans.

Project Time Line

Approach

Method

Field study/Observational study:

Young person - 25 years old, has watched a lot of movies and wants to find new movies to watch

Middle-aged man - 30 years old, occasionally watches movies when on a dateo find new movies to watch

Field study/Observational study:

Young person - 25 years old, has watched a lot of movies and wants to find new movies to watch

Middle-aged man - 30 years old, occasionally watches movies when on a dateo find new movies to watch

Field study/Observational study:

Young person - 25 years old, has watched a lot of movies and wants to find new movies to watch

Middle-aged man - 30 years old, occasionally watches movies when on a dateo find new movies to watch

Survey:

A survey-based study revealed that a significant number of users struggle to choose a movie (8/10) and spend 15 minutes to 1 hour deciding (7/10), indicating a strong demand for an app that aggregates films, provides spoiler-free video reviews, and helps users locate where to watch movies, highlighting a viable market opportunity.

Survey:

User Problem Assessment

Assess the feasibility of the product based on user needs.
Evaluate whether users face the assumed difficulty in choosing a movie and need a supporting tool.

Assess the feasibility of the product based on user needs.
Evaluate whether users face the assumed difficulty in choosing a movie and need a supporting tool.

Assess the feasibility of the product based on user needs.
Evaluate whether users face the assumed difficulty in choosing a movie and need a supporting tool.

User Research

Includes both frequent movie watchers and those who don’t have a habit of watching movies

Everyone desires an app that helps them choose the right movie

Ensure a high-quality movie-watching experience that matches individual preferences

Understanding User Needs and Expectations

Develop empathy with users to identify their needs, expectations, and concerns when using the application.

Develop empathy with users to identify their needs, expectations, and concerns when using the application.

Develop empathy with users to identify their needs, expectations, and concerns when using the application.

Improving Features and Interaction Design

Enhance features and apply an appropriate interaction design system based on user insights.

Enhance features and apply an appropriate interaction design system based on user insights.

Enhance features and apply an appropriate interaction design system based on user insights.

User Personal

User Journey

Usability Testing

After identifying key issues during usability testing, we refined the design to enhance user experience and ensure seamless interaction.

Navigation & Filtering Issues: Missing filter functions on some pages, making it harder for users to find relevant content.

UI & Readability Problems: Filter text is hard to read, causing inconvenience.

Wishlist & Review Updates: Pages do not refresh in real-time, reducing user engagement.

Unclear Button Design: The movie location button is not easily recognizable, affecting usability.

Content Management Challenges:

No option to delete watch history or remove movies from lists intuitively.

Solutions Needed: Improvements in navigation, readability, and content control to enhance the user experience.

Navigation & Filtering Issues: Missing filter functions on some pages, making it harder for users to find relevant content.

UI & Readability Problems: Filter text is hard to read, causing inconvenience.

Wishlist & Review Updates: Pages do not refresh in real-time, reducing user engagement.

Unclear Button Design: The movie location button is not easily recognizable, affecting usability.

Content Management Challenges:

No option to delete watch history or remove movies from lists intuitively.

Solutions Needed: Improvements in navigation, readability, and content control to enhance the user experience.

Navigation & Filtering Issues: Missing filter functions on some pages, making it harder for users to find relevant content.

UI & Readability Problems: Filter text is hard to read, causing inconvenience.

Wishlist & Review Updates: Pages do not refresh in real-time, reducing user engagement.

Unclear Button Design: The movie location button is not easily recognizable, affecting usability.

Content Management Challenges:

No option to delete watch history or remove movies from lists intuitively.

Solutions Needed: Improvements in navigation, readability, and content control to enhance the user experience.

Build a Base

Color and Typography

With the foundation set, I built a cohesive design system to maintain consistency across the app. By defining core elements—colors, fonts, and components—I ensured a premium yet minimal look, allowing users to navigate effortlessly without distractions.

Wireframe

I developed wireframes to map out the app’s structure and user flow. Prioritizing clarity and usability, I laid the groundwork for a seamless experience before moving on to visual design.